As part of a tightly scoped, accelerated delivery, the Axis Corporate team worked collaboratively with the UK business. As part of our delivery:
- We worked closely with UK leadership team to validate market opportunity, competition and customer needs.
- We rapidly defined and agreed requirements for future proposition, covering marketing, operations and technology releases.
- We helped build a robust business case for future proposition linking each release to marketing spend, number of users and and required changes to operating model.